This guide helps music store owners evaluate events by reviewing what worked well and identifying areas for improvement. Reflecting on each event supports better planning and greater success in the future.
What to Do: Write down how many people came to your event.
How to Do It: Check your signup sheet or count the number of people at the event.
Why It Works: Knowing how many people attended helps you see if your promotion worked.
What to Do: Record what attendees thought about the event.
How to Do It: Collect feedback using surveys, comment cards, or by talking to attendees during and after the event.
Why It Works: Feedback shows you what your audience values and helps you improve.
What to Do: Look at how the event ran from start to finish.
How to Do It: Talk to your team and check your notes from the event day.
Why It Works: Reviewing the execution helps you fix issues for next time.
What to Do: Review your event budget.
How to Do It: Compare your budget to the receipts and invoices from the event.
Why It Works: Keeping track of finances helps you plan budgets more accurately.
What to Do: List ways to make your next event better.
How to Do It: Use feedback, your review notes, and team discussions to brainstorm improvements.
Why It Works: Making a plan for next time helps your events keep getting better.
By using this template, you’ll learn from each event and keep improving every time!